Naked Cowboy, Blue M&M Make Amends - NBC New York - Mars naked cowboy ad

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In addition to Mars, Burck sued Chute Gerdeman Inc, the agency that created the ads with the Naked Cowboy M&M as well as ads with M&Ms. Mars Incorporated outfitted a dark blue M&M with boots, hat, (as in Woody) unsuccessfully sued the company for using a look-alike in an ad. Robert Burck, also known as the Naked Cowboy, posed in April with models.

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Comments:

By Feran - 16:12
Burck sued Mars, ad agency in February for trademark infringement, privacy rights; Ad showed guitar-playing M&M dressed in white hat, boots.
By Kigashakar - 02:23
The Naked Cowboy has melted away his differences with a blue M&M, settling claims that candymaker Mars Inc. stole his look for an ad.
By Tojarr - 19:26
New York's famed Naked Cowboy has filed a lawsuit against Mars, claiming that the blue M&M is ripping off his act in an animated video.

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